Staff of the Month: January — Nastasha Shupe

If you’ve noticed Success showing up more often in your feed lately—with more real moments, more personality, and more reasons to smile—you’ve probably already experienced the work of our January Staff of the Month: Nastasha Shupe, our Marketing Assistant.

Nastasha has been with Success for about eight months, and in that short time, her role has grown in a big way. While she supports the Marketing Director on a range of projects and helps update and develop marketing materials, one area where she’s made a major impact is social media—taking on responsibilities that were previously handled by the Marketing Director.

But what many people don’t see is how much of Nastasha’s day is spent doing something just as important as creating content: connecting with prospective students and families. She often serves as the first point of contact for individuals who are considering Success—responding to enrollment inquiries, explaining who we are and what we offer, and helping families take the next step by scheduling enrollment appointments. In other words, she’s not just sharing the Success story online—she’s helping families step into it.

When asked what she’s most proud of so far, Nastasha points to the growth in Success’ social media presence. Engagement and views have steadily increased as she’s focused on showcasing the “human side” of Success—highlighting real people, real centers, and the real community behind the work. It’s a style that feels genuine because it is genuine, and it’s helped more people understand what Success is all about.

One recent project that stands out for Nastasha was creating holiday videos that featured each center, along with messages from our leadership team. She shared that it felt meaningful to help strengthen that connection with our community during a season when encouragement and warmth matter even more.

Nastasha is also quick to recognize the people who have helped her grow—especially Marketing Director April Davis, who she describes as a huge source of inspiration and support. Nastasha appreciates April’s energy, her willingness to listen, and the way she creates space for Nastasha to bring ideas to life and be included in decision-making.

Outside of work, Nastasha spends time with her family and dives into crochet projects—so seriously, in fact, that she runs a small hobby business on Etsy. She’s also a former substitute teacher who loved working with students at both the elementary and high school levels—an experience that still shines through in the way she communicates with families today.

Whether she’s answering enrollment questions, building materials, or posting content that helps our community feel connected, Nastasha shows up with a steady, positive presence—helping keep Success supportive, collaborative, and welcoming every day. Congratulations, Nastasha and thanks for being a part of the Success team!